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Before starting a PR program many people wonder does PR even work?
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Ever wonder how some savvy fund managers and financial planners win their places as the media's "darlings" -- frequently quoted in numerous mainstream magazines, and other important publications, often basking in the glow of the spotlight on a financial news channel segment?
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On December 4, 2018, Hennessy Funds hosted its 11th annual Market Outlook and Hennessy Cornerstone Mid Cap 30 Fund overview luncheon for the media.
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What is the best way to get others to hear what you have to say? Be a communicator rather than a talker.
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It’s widely known that financial journalists are tasked with discovering and delivering timely information in capital markets.
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What do public relations and political campaigns have in common?
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Nike, one of the most easily recognizable brands today, recently announced Colin Kaepernick is the new face of the “Just Do It” campaign.
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Celera Systems (SalesStation) hosted their first client conference on September 25-27, 2018, in Milwaukee, Wisconsin. SunStar was privileged to attend.
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Ben Gerow and Jake Oxley have been promoted to account executives.
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Melissa Murphy, a partner in the firm, has been promoted to executive vice president.
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Have you heard the expression you can’t unring a bell? When it comes to media interviews truer words have never been spoken.
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Interviews aren't typically scripted so they don't always go as planned. Don't fret - we've got you covered with our top 5 tips to help you succeed!
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This is the fourth installment of our "Case for PR" series. We've put together a series of topics to examine the various ways in which a public relations strategy can help a firm grow.