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Did you ever liken your financial advisor to a smarmy used car salesman? If so, you're not alone.
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When you’ve got an announcement big enough to warrant a press release you want to do it right. As a PR firm, we’re often asked about best practices so we're sharing answers to a few commonly asked questions.
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Social media is here to stay. As each new site develops we find ourselves in unchartered waters.
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Any business that incorporates sustainable practices gets a gold star in our book.
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Recently published research shows that 45% of worldwide fund assets are controlled by 1% of the funds.
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Some spokespeople think a wire service interview is a waste of time. They've got their eye set on the big guns -- Wall Street Journal, Barron's, New York Times, etc. -- and won't settle for less.
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It’s no secret that the popularity of sustainable investing is on the rise, with a marked uptick in investments in green infrastructure, renewable energy, affordable housing and more. Despite this sector’s rise, skepticism and naysaying persist.
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Kathryn Morrison, CEO of SunStar Strategic, was featured in Bulldog reporter.
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As we head into a new year it makes sense to review the previous year and take stock of lessons learned.
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Did you miss this article the first time? From time to time we like to open the vault and re-release relevant posts. This post originally appeared in August and remains relevant as we head into the new year.
We all have a story to tell. It is important that you do just that. Tell it — consistently, concisely, and frequently.
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Did you miss this article the first time? From time to time we like to open the vault and re-release relevant posts. This post originally appeared in August and remains relevant as we head into the new year and a new administration.
Beware, sharks are circling.
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All year we've been sharing our tools and tips for helping you in your PR and marketing efforts. Below are some of our best ideas for a PR plan, conference strategy, interviewing and more.
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Did you miss this article the first time? From time to time we like to open the vault and re-release relevant posts. This post originally appeared in July and remains relevant as we head into the new year.
The mutual fund industry is changing, and fast.
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In case you missed it - independent research firm Morningstar announced a big change this spring. They will now rank funds based on environmental, social and governance (ESG) criteria.