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Over the past year we’ve seen major shifts in how things are done – including marketing!
The pandemic turned the world topsy-turvey and we scrambled to find new or adapted ways of doing just about everything.
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Telling people your story seems simple enough-but is it? Do you know your story? Do the other members of your firm? Do you all tell the same story?
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The pandemic resulted in a shift online-for practically everything. Millions shifted to work from home and many companies offering in-person products and services shifted to online models.
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Marketing - with a solid marketing plan - is crucial for any business. Getting started can be daunting and it might be tough to figure out where to start.
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Every year the Gates Foundation letter, from Bill and Melinda Gates, is well received across the globe.
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Today, January 20, 2021, Joe Biden will be sworn in as the 46th president of the United States.
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During 2020, what some call “the year we stayed home,” social media use grew considerably.
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After a year like 2020 where the twists and turns were colossal, and the term “unprecedented” became daily jargon what could 2021 possibly bring?
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As one year ends and another begins it is common for people to take stock and reflect on the ending year as well as set goals or intentions for the year ahead.
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Earlier this week the Securities and Exchange Commission (SEC) announced a new advertising rule for investment advisors.
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Being unable to get together in person can't stop the SunStar team from celebrating the holidays together!
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Winter solstice for the Northern Hemisphere is today Monday, December 21, 2020, at 5:02 a.m. EST.
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Blensley Point-du-Jour, Vice President, Marketing Services at Discovery Data, shared his insights and discussed best practices on how to effectively reach advisors in these virtual times at SunStar’s recent conference, Strategies to Engage Advisors & Attract Assets.