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In this day and age, the Internet connects us with friends, colleagues and potential clients. We rely on social media platforms to connect us to people that we wouldn’t meet every day.
Creating a media presence is a great way to keep your current clients in the know and get potential clients interested in services your company provides.
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Small funds have tough choices to make if they want to survive.
First, as a fund owner, you can choose to grow through acquisition, picking and choosing among the many funds looking for an exit strategy.
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Investors are exposed to dozens of investing ideas and can access thousands of investment choices. Making a decision can be overwhelming. To simplify the process, think about what is important to you as an investor. A growing number of people are moving to impact investing, which allows you to generate a rate of return and make a social or environmental impact.
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The mutual fund industry is changing, and fast.
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What Can Politicians Teach Us about Branding?
Trump – Clinton, household words to most of us. That’s the essence of a good brand. We may love it or hate it, but simply hearing it conjours up a picture as clear as Coke or Mercedes Benz.
The secret lies in differentiation from the competition with a consistent image and set of messages.
Considering Trump’s and Clinton’s successes in the primary season. These presumptive nominees for the 2016 presidential election are experts at branding. To learn how to build, strengthen, or spread the word about your brand, take a look at some of the candidates’ strategies below.
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Morningstar reported estimated U.S.mutual fund and exchange-traded fund asset flows for February 2016.
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Over the past few months, the New York Attorney General has been supported by socially responsible investment managers in its investigation of Exxon Mobil to see if the company was intentionally deceptive regarding climate change risks.
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We spoke with Theodore Casparian, SRI educator and founder of Sustainable Investing 4 All, to discuss the most important concepts and trends driving sustainable and responsible investments.