Remember the old commercials - “When E.F. Hutton talks, people listen!” In today’s world, when Donald Trump tweets - people and the markets are listening.

Since the election, whenever Mr. Trump has tweeted about publicly traded companies they’ve seen dramatic movement. The Economist tracked the effects of his tweets, both positive and negative, on the markets.

Regardless of the content of the tweet it’s certainly interesting to see the impact one man can have on market news. Those acting on the market whims have to move fast because no one can tell how long each rise or fall will last. To date, they've typically been short periods. You can find the full article here.

How are you using twitter for your business? While our tweets aren’t likely to cause dramatic market shifts, SunStar can help you reach your audience. Call us and find out how.

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