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06
May

Ready To Be In The National Press?

Don’t let lack of experience or a smaller AUM stop your pitch…
30
Apr

3 Quick Tips To Ace Your Next Media Interview

When you're preparing for your next interview - focus on these 3…
08
Apr

What Is PR?

Public relations is many things but it is NOT advertising, NOT just a…
25
Feb

PR: Are You Ready To Take The Plunge?

Before starting a PR program many people wonder does PR even work?
23
Jan

Top Secrets To Getting The Media Exposure You Deserve

Ever wonder how some savvy fund managers and financial planners win their…
24
Dec

Happy Holidays!

December has more than just snow, hot cocoa and sledding!
07
Dec

Hennessy Press Luncheon - Volatile Markets Drive Attendance

On December 4, 2018, Hennessy Funds hosted its 11th annual Market Outlook…
26
Nov

Want To Be Heard? Stop Talking And Start Communicating

What is the best way to get others to hear what you…
12
Nov

Financial Journalists Serve As Information Intermediaries

It’s widely known that financial journalists are tasked with discovering and delivering…
06
Nov

Take Note – A Powerful PR Lesson From Political Campaigns

What do public relations and political campaigns have in common?
03
Oct

Nike & Kaepernick – Revisionist PR

Nike, one of the most easily recognizable brands today, recently announced Colin…
27
Sep

SunStar Strategic Participates in First SalesStation Conference

Celera Systems (SalesStation) hosted their first client conference on September 25-27, 2018,…
11
Sep

SunStar Strategic Promotes Gerow and Oxley To Account Executives

Ben Gerow and Jake Oxley have been promoted to account executives.
04
Sep

SunStar Strategic Promotes Murphy To Executive Vice President

Melissa Murphy, a partner in the firm, has been promoted to executive…
28
Aug

Media Interviews - Getting The Language Right The First Time

Have you heard the expression you can’t unring a bell? When it…
21
Aug

Top 5 Tips To Take Control In Your Next Interview

Interviews aren't typically scripted so they don't always go as planned. Don't…
31
Jul

The Case For PR - ROI/Growth

This is the fourth installment of our "Case for PR" series. We've…
24
Jul

6 Tips To Make Your PR Pitch A Success

A  great PR pitch will help you catch the attention of a…
09
Jul

The Case For PR - Creating Credibility

This is the third installment of our "Case for PR" series. We've…
02
Jul

SunStar Strategic Expands Web Offerings

SunStar Strategic designed and launched a dynamic website for client, Plumb Funds.
26
Jun

The Case For PR - The Competition Is Doing It!

This is the second installment of our "Case for PR" series. We've…
18
Jun

Top Women Financial Advisors Named

SunStar Strategic congratulates our client, Jeanie Wyatt, CEO & Chief Investment Officer…
06
Jun

The Case For PR – A Back To Basics Examination

We know most of our readers are already "power of PR advocates"…
23
May

SunStar Spotlight: Melissa Murphy

At SunStar Strategic, our people  are as successful in their personal lives…
04
May

Can A National PR Strategy Help Local Wealth Managers?

Can National Press Outreach Help Local Wealth Managers? Many wealth managers question…
30
Apr

Wealth Managers: Should You Talk to the Media?

This situation is probably all too familiar to you. You’ve been cranking…
27
Apr

Communicating Your Story: Stand Out From The Crowd

How can you stand out from the crowd and still be yourself? 
19
Apr

Public Relations For ETFS – A Customized Approach

When it comes to marketing your ETF – a one-size fits all…
16
Apr

Weighing The Advantages And Limitations Of A PR Program

Your firm might be the best around, but if no one has…
05
Apr

SunStar Spotlight: Hibre Teklemariam

At SunStar Strategic, our people are as successful in their personal lives…
05
Apr

Organizational Takeaways From “Wooden On Leadership”

Now that March Madness is behind us for another year, it’s a…
02
Apr

Top Financial Advisors Named

SunStar Strategic congratulates our client, Jeanie Wyatt, CEO & Chief Investment Officer…
29
Mar

Media Interview Reprints - Share Your Good News!

Imagine you are the senior marketing executive for a mutual fund family…
27
Mar

Avoid Being The Best Kept Secret - Kick Off Your PR Plan

Do you have a great product or story? It doesn't matter if…
21
Mar

SunStar Strategic Launches Dynamic New Website

SunStar Strategic designed and launched a new website, sunstarstrategic.com.
20
Mar

SunStar Strategic Adds Plumb Funds To Its Client Roster

SunStar Strategic recently announced a relationship with a new client, Wisconsin Capital…
13
Mar

Considering Hosting A Press Event?

Hosting a press event in New York City or other major media…
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