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Over the past year we’ve seen major shifts in how things are done – including marketing!

The pandemic turned the world topsy-turvey and we scrambled to find new or adapted ways of doing just about everything.

Thursday, 25 February 2021 11:37

8 Steps To A Laser Focused Marketing Plan

The pandemic resulted in a shift online-for practically everything. Millions shifted to work from home and many companies offering in-person products and services shifted to online models.

Friday, 12 February 2021 06:26

Give Your Sales Team A Little Love

Everyone loves their sales team-when they close the deal. The job of the salesperson is to get out there, call on, meet with advisors and make the sale. But, are they feeling the love from the home office? Are you giving them the support they need?

Thursday, 11 February 2021 06:48

3 Tips To Kick Off A Killer Marketing Plan

Marketing - with a solid marketing plan - is crucial for any business. Getting started can be daunting and it might be tough to figure out where to start.

Wednesday, 03 February 2021 06:29

Life Hack: Create More Content With Less Effort

There never seem to be enough hours in a day. There is much to be done with little time to do it. Enter life hacks - tips and strategies to help manage time or complete tasks more efficiently. We've got a GREAT life hack that leads to more content creation with less effort!  

Thursday, 14 January 2021 13:08

Social Media Tips For Smaller Businesses

During 2020, what some call “the year we stayed home,” social media use grew considerably.

Friday, 15 January 2021 06:31

Timing Is Everything (For Social Media)

More and more individuals and companies are turning to social media to communicate with their target audience. In fact, if you’re not using social media, you might get left in the dust!

Earlier this week the Securities and Exchange Commission (SEC) announced a new advertising rule for investment advisors.

Tuesday, 15 December 2020 06:34

Advisor Communication Is Not One-Size-Fits-All

Blensley Point-du-Jour, Vice President, Marketing Services at Discovery Data, shared his insights and discussed best practices on how to effectively reach advisors in these virtual times at SunStar’s recent conference, Strategies to Engage Advisors & Attract Assets.

Monday, 07 December 2020 06:31

Think You're Different? Prove It.

Your firm is a dime a dozen. You’re just like everybody else and they all do what you do. No? Think you’re different?

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